The Story of YUSEEMI

It all began during one of my journeys through East Africa.
On that trip, I met a scientist who was studying local plants and their impact on both the environment and human well-being. He drew my attention to a remarkable wild shrub whose leaves large animals instinctively rubbed against. When crushed, the leaves released a distinctive aromatic essence — something he decided to explore scientifically. Through distillation, he extracted a pure essential oil with extraordinary effects on the skin.

I brought home a small bottle of that oil, which later became the foundation of my personal skincare routine. When blended with a simple cream, it showed exceptional soothing and regenerating properties unlike anything I had used before.

In 2020, my wife and I founded Tender Care Beauty with the vision of transforming this experience into a line of premium natural skincare. Our goal was to unite scientific precision with authentic, ethically sourced ingredients. We took the original essential oil to a modern laboratory, where its remarkable potential inspired the creation of our first product line.

The result is YUSEEMI® – a regenerating serum and revitalizing cream designed to restore, protect, and support the skin’s natural balance.

YUSEEMI® products combine the purity and power of nature with scientific expertise. They feature precious botanical extracts, butters, and oils – including mango butter, frankincense, myrrh, and leleshwa oil – ingredients long valued for their skin-restoring and healing benefits.

YUSEEMI® represents skincare created with respect for both the skin and the natural world. Its philosophy is simple: what you apply to your skin should be as pure, effective, and exceptional as the landscapes from which its ingredients are derived.