Our Story

YUSEEMI® was born from the belief that nature provides the finest ingredients for healthy, beautiful skin. We combine the power of carefully selected botanicals with modern cosmetic science to create effective skincare that protects, restores, and supports the skin's natural vitality.

Our story began during a journey through East Africa, where a chance encounter with a scientist researching native plants led to an extraordinary discovery. Among the local flora was a remarkable wild-growing shrub whose leaves large animals instinctively rubbed against. As the leaves were crushed, they released a distinctive aromatic essence that inspired further scientific research. Through a gentle distillation process, this essence was transformed into a pure essential oil with exceptional potential for skincare.

A small bottle of this precious oil soon became part of our daily skincare routine. When blended with a simple cream, it delivered remarkably soothing and restorative results unlike anything we had experienced before. That personal discovery became the inspiration for something much greater.

In 2020, Tender Care Beauty was founded with a clear vision: to transform this experience into a premium skincare collection. Working alongside experienced cosmetic scientists and formulation specialists, the original essential oil became the foundation of a carefully developed range of products that combines exceptional botanical ingredients with modern cosmetic science.

The result is YUSEEMI®—a revitalising cream and a recovery serum created to nourish, restore, protect, and support the skin's natural balance. Every formula reflects our commitment to purity, effectiveness, and uncompromising quality.

At the heart of YUSEEMI® are carefully selected botanical ingredients, including precious leleshwa oil, frankincense, myrrh, and nourishing mango butter. Each ingredient has been chosen for its unique ability to soothe, regenerate, and strengthen the skin. Together, they create a harmonious blend that promotes a healthy, naturally radiant complexion.

YUSEEMI® is more than skincare—it is a philosophy built on respect for nature, science, and true craftsmanship. Every product is created using carefully selected ingredients and thoughtfully balanced formulations that deliver luxurious skincare with proven performance.

What began as an unexpected discovery in East Africa has evolved into a collection created with one simple purpose: to help skin become healthier, stronger, and naturally radiant every day.